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Why Caitlin Clark Will Be Worth It for Nike

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Ads of the Year

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How the Next Phase of the Anti-Greenwash Movement Came to Life

Voice

Green Shield has been rapidly adopted by major advertisers as the gold standard for greenwash prevention.

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Here’s My Beef With Ad Agencies

Voice

A CMO’s take on why the current ad agency model is broken.

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Ogilvy Names Rafael Rizuto Chief Creative Officer for North America

Leadership & Talent

The creative leadership carousel continues to turn. David Lubars recently announced his retirement after four decades at BBDO. Chris Beresford-Hill, who had been at Ogilvy as president of advertising for [...]

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These Rising Creatives Won U.S. Cannes Young Lions Competition

Cannes Lions

The NCM-facilitated contest continues to grow in the U.S.

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Blending Boundaries: Crafting Events That Thrive In-Person and Virtually

Adweek Podcasts

How the creative agency is designing events for dynamic engagement, onsite and online.

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BBDO’s David Lubars to Retire After 4 Decades of Creative Leadership

Creative Thinkers

The longtime BBDO chief creative is set to retire after four decades in the industry.

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ANA and 4A’s Explain How Brands and Agencies Can Switch Compensation Models

Advertising News

Agencies reported that fixed pricing was the most popular model of compensation, followed by hourly rate fees.

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Marketing to the Next Generation Can’t Wait

Adweek Podcasts

Agency Croud is working to help brands reach Gen Z and Gen Alpha.

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Indie Design and Branding Agency Pearlfisher Names First Global CEO

Leadership & Talent

Design veteran Jason Brown will shape the agency's long-term growth plans.

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CBX’s Rick Barrack Doesn’t Just Collect Corvettes—He’s Also a Master Judge

Off the Clock

Creative and design agency CBX's Rick Barrack is driven by excellence.

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9 Arguments Against Timesheets and for Modern Compensation Models

Voice

There are better, more collaborative ways for ad agencies to structure payments today.

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Making People Feel Special Is What Fri Forjindam Does Best

Lessons Learned

In addition to chief development officer of Mycotoo, she has another title: vibe curator.

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How Agencies Use AI to Generate New Business

The Future of Agencies

Stagwell's Gale uses technology to respond to RFIs quicker, with more strategic prowess.